CULTURE ENTERTAINMENT NETWORK · COVINGTON ENTERTAINMENT GROUP

THE OPEN PROGRAMMATIC
EXCHANGE
FOR DIGITAL CULTURE

Transparent. Scalable. Ready for your next campaign. CENADX connects qualified advertisers, agencies, and DSPs to premium culture and entertainment inventory — with no gatekeeping, just results.

GET STARTED BOOK A DEMO
1
Business Day Approval
24/7
Real-Time Access
100%
Transparent Auctions
OPEN RTB EXCHANGE PREMIUM CULTURE & ENTERTAINMENT INVENTORY GDPR · CCPA · PCI DSS COMPLIANT 1 BUSINESS DAY APPROVAL REAL-TIME BIDDING POWERED BY ADDED.TV 100% TRANSPARENT AUCTIONS INDEX EXCHANGE SSP INTEGRATION OPEN RTB EXCHANGE PREMIUM CULTURE & ENTERTAINMENT INVENTORY GDPR · CCPA · PCI DSS COMPLIANT 1 BUSINESS DAY APPROVAL REAL-TIME BIDDING POWERED BY ADDED.TV 100% TRANSPARENT AUCTIONS INDEX EXCHANGE SSP INTEGRATION

BUILT FOR ADVERTISERS
WHO MEAN BUSINESS

CENADX is the flagship open exchange of the Culture Entertainment Network, owned by Covington Entertainment Group. We deliver the reach, speed, and transparency today's digital advertisers demand — with access to exclusive culture and entertainment audiences at scale.

Open Access

Any qualified advertiser, agency, or DSP can connect — no hidden hoops, no red tape, just opportunity from day one. Our open marketplace model ensures maximum competition and better pricing for every buyer.

Real-Time Bidding

Proprietary RTB technology powered by Added.TV ensures lightning-fast auctions, complete price transparency, and maximum competitive reach across our exclusive culture and entertainment digital properties.

Premium Inventory

Access exclusive culture and entertainment digital properties across the web — hard-to-reach audiences who are deeply engaged. Our publishers are curated for quality, brand safety, and maximum relevance.

FROM SIGN-UP TO
LIVE CAMPAIGN
IN MINUTES

CENADX is engineered for speed and clarity. Whether you're a first-time programmatic buyer or a seasoned media veteran, our streamlined onboarding gets you to launch without friction.

01

Register

Complete our quick registration form online. Most accounts are approved within one business day. In some cases, we may request business verification documents.

02

Fund Your Account

Add funds via credit card, ACH, or PayPal directly in the Billing section of your dashboard. Your balance must cover all active campaigns before they go live.

03

Create Your Campaign

Use our guided setup wizard to name your campaign, define your target audience, set budgets and flight dates, and upload creative assets — all in one place.

04

Upload Creatives

Submit banners or video assets per our creative spec guidelines. Campaigns go through automated and manual review to ensure compliance, quality, and brand safety.

05

Go Live & Optimize

Once approved, your campaign launches immediately. Monitor impressions, clicks, and spend in real time. Pause, edit, or reallocate budget at any point — total control, always.

Advertiser / Agency / DSP
Registers · Funds · Creates Campaign
BUYER
CENADX Campaign Dashboard
Budget · Targeting · Creative Upload
PLATFORM
RTB Auction Engine (Added.TV)
Real-time bidding · Sub-50ms response
EXCHANGE
Premium CEN Publisher Inventory
Culture & Entertainment digital properties
SUPPLY
Real-Time Analytics Dashboard
Impressions · Clicks · Spend · ROI
INSIGHTS

THE NUMBERS
SPEAK FOR THEMSELVES

CENADX powers campaigns for a growing roster of blue-chip advertisers, independent agencies, and major DSPs. Our open marketplace model means more competition, better pricing, and stronger outcomes for every buyer on the platform.

1
Business Day Approval
Average account approval time — one of the fastest onboarding experiences in programmatic advertising today.
24/7
Real-Time Access
Live campaign monitoring, impression tracking, and spend reporting around the clock — no blackout windows, ever.
100%
Transparent Auctions
Every bid, every impression, every dollar — fully visible in your dashboard. No black boxes, no hidden fees.

TWO CHANNELS.
ONE NETWORK.

We operate two distinct channels — each optimized for a different buyer strategy. Understanding the difference helps you invest your media budget where it performs best.

PREMIUM TIER

Index Exchange SSP Seat

Private marketplace access via Index Exchange — invite-only, curated inventory for select buyers.

Deal Type
Private Marketplace (PMP)
Eligible Buyers
Select buyers (invite-only)
Tech Stack
Index Exchange infrastructure
Pricing
Negotiated, fixed or floor
Inventory
Curated, guaranteed
Access Model
Relationship-based

Not sure which channel is right for your brand? Our team can walk you through the best fit →

OUR
TECHNOLOGY
STACK

CENADX is powered by a purpose-built stack designed for speed, scale, and compliance. Every layer of our infrastructure is optimized to deliver real-time performance data and seamless campaign management.

From your campaign dashboard all the way to the auction floor, every component is engineered for reliability and transparency. Added.TV handles all RTB mechanics while our analytics engine surfaces actionable data in real time.

Front-End Interface

Campaign dashboard, creative upload, budget controls, and real-time reporting — all accessible via browser, no complex integration needed.

Ad Serving Engine (Added.TV)

Handles all RTB mechanics with sub-50ms auction response times, ensuring your bids are always competitive and impressions never missed.

Analytics Engine

Real-time data pipeline surfaces actionable campaign insights — impressions, viewability, eCPM, CTR, and custom attribution all in one dashboard.

Payment Gateway

PCI DSS-certified payment processing supporting credit card, ACH, and PayPal — all managed directly in your secure billing dashboard.

BUILT ON A
FOUNDATION OF TRUST

Your data and your customers' privacy are protected by design — not as an afterthought. CENADX operates in full compliance with the leading international and domestic privacy and security standards.

🛡️

GDPR Compliant

Full compliance with the EU General Data Protection Regulation. We honor data subject rights, consent requirements, and lawful processing obligations across all campaigns and data touchpoints.

🔒

CCPA Compliant

California Consumer Privacy Act compliance built into every user interaction. We support opt-out requests, data deletion, and full disclosure of data use for all California residents.

💳

PCI DSS Certified

Payment Card Industry Data Security Standards compliance ensures your billing information and financial data are always handled with the highest level of institutional-grade security.

PCI DSS CERTIFIED
GDPR COMPLIANT
CCPA COMPLIANT
FULL AUDIT TRAIL
BRAND SAFE

EVERYTHING YOU NEED
TO SUCCEED

From first campaign setup to advanced optimization, CENADX provides a comprehensive library of guides, specs, and support resources to keep your campaigns performing at peak efficiency.

Technical Support

For technical issues, system questions, or campaign troubleshooting, reach our team at [email protected] or via live chat directly in your dashboard.

Billing & Finance

For payment questions, refund requests, or invoice inquiries, contact [email protected]. All billing issues are logged and tracked through to resolution.

Compliance & Legal

For data privacy questions, compliance documentation, or regulatory inquiries, contact [email protected]. We maintain a full audit trail for all compliance matters.

Executive & Partnership Inquiries

For partnership opportunities, enterprise deals, or executive-level conversations, contact [email protected] — Michael J. Covington, President & CEO, Culture Entertainment Network.

FREQUENTLY ASKED
QUESTIONS

How long does account approval take? +
Most accounts are reviewed and approved within one business day of submitting your registration. In cases where additional business verification is required, our team will reach out promptly with next steps. This is one of the fastest onboarding experiences in programmatic advertising.
What creative formats are supported? +
CENADX supports standard IAB banner sizes and video ad formats. Visit our Creative Specs page for full technical requirements including dimensions, file formats, file sizes, and animation guidelines. All creatives go through automated and manual review before going live.
How do I add funds or address a billing issue? +
Funds can be added via credit card, ACH transfer, or PayPal in the Billing section of your dashboard. For disputes or refund requests, contact [email protected] or use the live chat feature. All billing issues are logged and tracked through to full resolution.
Can I access private marketplace deals through CENADX? +
CENADX operates as an open exchange with RTB auction mechanics. For private marketplace (PMP) access via Index Exchange, our team can discuss whether an SSP seat arrangement aligns with your campaign strategy, budget, and audience goals.
Who do I contact for partnership or enterprise inquiries? +
For partnership opportunities, enterprise deals, or executive-level conversations, please contact Michael J. Covington, President and CEO of Culture Entertainment Network, at [email protected].

WE'RE HERE TO
HELP YOU SUCCEED

Whether you're ready to launch your first campaign, evaluating platforms, or need urgent technical support — our team delivers prompt, expert assistance every time.

GENERAL & SALES

Ready to Get Started?

Want to learn more about how CENADX can serve your media goals? Reach out directly to our sales team via the contact form.

TECHNICAL SUPPORT

System Issues & Troubleshooting

Email [email protected] or use live chat in your dashboard for platform and campaign issues.

BILLING & FINANCE

Payments & Invoices

For payment questions, refund requests, or invoices: [email protected]

COMPLIANCE & LEGAL

Privacy & Regulatory Inquiries

For data privacy or legal matters: [email protected]

Send Us a Message

Fill out the form below and our team will respond within one business day.

READY TO LAUNCH?

START YOUR FIRST
CAMPAIGN TODAY

Join the growing roster of blue-chip advertisers, independent agencies, and major DSPs already running on CENADX. Open access. Transparent pricing. Premium inventory. Approved in 1 business day.

GET STARTED NOW BOOK A DEMO